...specifically Elisabeth Galina
Copywriter and content creator, Elisabeth Galina was tasked by Universal Music Japan to write a bio for one of their top selling artists, techno-pop group Perfume. In order to conquer the North American market, the band's management and publicist (BMF Media) felt they needed an English bio to include in their media kit and Elisabeth was perfect for the job.
Her sharp wit and playful wordsmithing allowed her to create a simple yet effective marketing tool for the band. Management and publicist were delighted by the final product and the band was too. We look forward to future collaborations between Universal Music Japan, BMF Media (PR) and The Well.
Take a moment to visit Elisabeth at The Well
Check out Perfume