Lavonne Boutcher

I love it when my clients say, “You really get us,” because that means we’re on the same page working together on a common goal. I work hard to understand what clients need and ensure the end product delivers value and is something everyone can be proud of. 

For more than 15 years, I have been helping companies and organizations big and small share their knowledge and tell their stories to attract new business and build meaningful relationships with their clients and customers. I have a special knack for taking complex information and making it interesting and understandable. Before getting into marketing communications, I worked as a journalist, so I’m not easily intimated by complex topics or tight deadlines.


Lavonne’s Best Fit

I especially enjoy working with companies on brand and product messaging at the beginning of their journeys or when they’re ready to reposition themselves for growth. I act as an extended member of the team and an objective voice to help them connect the dots and make what they’re offering more attractive to customers.


Lavonne’s Awards & Accomplishments

  • Communicator Award (2010) – informational website for SMART Technologies

  • Communicator Award (2010) – promotional video for SMART Technologies

Connect with Lavonne

Lavonne’s Specializations

Content marketing, Brand and product messaging, Website copywriting, Blogging, Email marketing

Lavonne’s Location 


Lavonne’s Client Resume

Nureva Inc., Solium, SMART Technologies, Kinduct Technologies, University of Calgary, Enform, Integrated Sustainability Consultants, Workers’ Compensation Board of Nova Scotia, Calgary Reads