Katrina Pacheco

I began my creative career by studying at OCAD. Since graduating, I've worked as an Art Director in Toronto at both large agencies and start-ups. I have also worked with several clients in developing a brand identity and executing it consistently into all elements of their business. I have digital experience including product design, web design, and UX/UI design. I’m also familiar with responsive web design and web accessibility standards.

I thoroughly enjoy solving problems through design and I value a strong strategy at the base of all the work I do. I love collaborating with other creatives and clients to produce work that stands out. With the landscape constantly evolving, communications really need to be relevant to the consumer. I understand how important this is and I strive to execute ideas in innovative and thoughtful ways.

Katrina's Work

Katrina's best fit

I love helping a client bring their brand to life through logo design, brand strategy, brand guidelines, website, social content, etc. I enjoy collaborating to create great work for clients to connect with their audience in meaningful ways.


Connect with Katrina

Katrina's Specializations

Art Direction, Graphic Design, Brand Development, Brand Guidelines, Brand Strategy, Creative Strategy, Logo Design, Web Design, Product Design, Social Content, Editorial Design, UI Design, Infographics, Storyboards, Packaging Design, Typography

Katrina's Location 

 

Katrina's client resume

Mazda, HSBC, Sick Kids, Walmart, Tim Hortons, Microsoft, Toyota, Easy Financial, Avalon Organics, Alba Botanica, JĀSÖN, Sensible Portions, Celestial Seasonings Tea, CBC, Raylan Electrical Systems, MacNeil Real Estate, Chaliss Craft Beer, Wooden Hill Communications, Ryan Alexander Fashion Design