As a writer, strategist, and published author, I bring brand reinvention, strategy, and award-winning narrative to aspirational and established companies around the world from the shores of Lunenburg County, Nova Scotia.
A client once said: “Kate writes like someone who’s never read marketing content before.” I’ve been crowing about that ever since. When we start fresh, peeling back all the habitual assumptions about what makes your brand matter, we become more human. We start having conversations. We tell stories with a corporate voice that's more thoughtful and resonant. That's where white space—clarity, confidence, good composition—begins. Starting fresh. That's how it is for every agency, startup, or corporate gorilla alike.
Brand, Creative + Messaging Strategy, Copywriting, Creative Writing, Brand Journalism, Web + Social Media Content, Advertising
Kate's Location & Contact
KATE'S CLIENT RESUME
From Fast Company to Whole Foods (noted by the James Beard Awards and Mashable for being among the world’s best corporate content in social media), Yoxi, Beyond, the THNK School of Creative Leadership, Telus, Blast Radius, NATIONAL Public Relations, and Vision Critical, I have had the honour of working with extraordinarily innovative, creative people for over fifteen years. I love my work.
KAte'S BEST FIT
I’ve got deep experience with large corporations as well as start-ups. I can lead strategy and creative sessions on brand design, messaging, or social media for companies of all sizes; jump in to scale up the capabilities and output of creative teams; and develop a stronger brand story for greater impact.
I work best with organizations seeking clarity and fresh energy around their brand story, and who are open to exploring new ways of discovering and communicating what matters most.
KATE'S AWARDS & ACCOMPLISHMENTS
Senior writer and founding contributor to Whole Foods’ DARK RYE magazine, awarded in 2013 and 2014 with James Beard Foundation awards for ‘Best Group Food Blog’. This work was also noted in 2013 by Mashable as being among the best examples in the world of a brand doing social media right.